Sunday, May 3, 2020

Mercedes Benz Concept Car -- Vision AVTR


In many ways, Mercedes-Benz’s new VISION AVTR concept car is everything we’ve come to expect from automakers at CES 2020: exaggerated style wrapped in an ambitious message, in this particular case James Cameron’s epic “Avatar” movie. Certainly, the VISION AVTR – which stands for Advanced Vehicle Transformation – is full of gloriously hi-tech details that Mercedes says embody the next chapter of sustainable luxury. Think ecologically-sound mobility mixed with awe-inspiring, futuristic design that tries to highlight the interaction between humans and machines. It’s a tall order, but then again the VISION AVTR is a big car.

It was inspired by James Cameron’s Avatar, a sci-fi movie set in the mid-22nd century and which, above all, focused on the importance of sustainability in the modern world. It’s unlike anything in Mercedes’ current line-up of vehicles, though that’s entirely by design. The automaker says that it was the symbiotic relationships in Cameron’s film that inspired the unusual aesthetic, complete with shape-shifting bodywork.



Credits:
https://www.slashgear.com/the-mercedes-benz-vision-avtr-is-more-than-just-an-avatar-inspired-concept-07606000/

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